B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

58%

58% -- share of users encountering ai summaries for US search users (2025)

2025  · Pew Research Center

58% of U.S. users encountered AI-generated summaries in their searches within just one month according to a Pew Research Center study.

Cite this stat Share How we verify
Attribution: Pew Research Center View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
58%
Unit
Percentage
Data Vintage
2025
Entity
US search users
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Pew Research Center Primary Tier C
https://mfgempire.com/aeo-for-automotive-manufacturing/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
AEO for Automotive Manufacturing - MFG Empire
What is AEO for Automotive Manufacturing? AEO for Automotive Manufacturing is a digital strategy that optimizes website content to be directly understood and extracted by AI-driven search engines, helping automotive suppliers appear in answer-based results, improve visibility to engineers and procur…
Original Research
Pew Research Center · Original study ↗

Cited Pew Research Center study

Methodology documented
Industrynull Company Sizenull RegionUS RoleAll marketers Channelsearch
Plain Text
US search users: 58% share of users encountering ai summaries. Source: Pew Research Center (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pew-ai-summary-encounter-58
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pew-ai-summary-encounter-58" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>58%</strong> -- share of users encountering ai summaries for US search users<br><small>Source: Pew Research Center (2025) · <a href="https://lighthousedata.io/data/pew-ai-summary-encounter-58" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →