B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
91%
91% -- consumers more likely to interact with brands offering personalized support for consumers (2025)
91% of consumers are more likely to interact with brands that offer personalized support.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
wowcustomersupport.com
Primary
Tier C
https://www.wowcustomersupport.com/blog/winning-strategies-for-game-customer-service-keeping-players… ↗
Source Article
Tips for Game Customer Service: Keeping Players Engaged
What makes a gamer rage quit a game forever? Possibly lags and bugs. But when it is about terrible game customer support, they always quit.
In the world of loot boxes and leaderboards, outstanding game customer service is the hidden power-up that keeps players playing and paying. Be it a stuck chara…
Original Research
wowcustomersupport.com
· Original study ↗
Methodology
No original source named in article
Methodology documented
Segmentation
IndustryGaming
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
consumers: 91% consumers more likely to interact with brands offering personalized support. Source: wowcustomersupport.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/personalized-support-consumer-preference-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/personalized-support-consumer-preference-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- consumers more likely to interact with brands offering personalized support for consumers<br><small>Source: wowcustomersupport.com (2025) · <a href="https://lighthousedata.io/data/personalized-support-consumer-preference-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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