B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
71.42%
71.42% -- outreach response rate for personalized outreach messages (E-HR social selling campaign) (2022)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
71.42%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ModumUp
Primary
Tier A
https://modumup.com/case-studies/electronic_hr_document_management ↗
Source Article
How Personal Branding on Social Media Led to 16 Major Deals: The Case Study of the Platform for Electronic HR Document Management
How Personal Branding on Social Media Led to 16 Major Deals: The Case Study of the Platform for Electronic HR Document Management
Over the course of one year, ModumUp helped a platform for electronic HR document management generate 800 MQLs, 39 SQLs, and 16 deals with large companies through Social …
Original Research
ModumUp
· Original study ↗
Methodology
Self-reported agency case study; personalized messages sent to prospects who had engaged with content but not responded to earlier lead-generation efforts.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
personalized outreach messages (E-HR social selling campaign): 71.42% outreach response rate. Source: ModumUp (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/personalized-messages-response-rate-71
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<blockquote cite="https://lighthousedata.io/data/personalized-messages-response-rate-71" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71.42%</strong> -- outreach response rate for personalized outreach messages (E-HR social selling campaign)<br><small>Source: ModumUp (2022) · <a href="https://lighthousedata.io/data/personalized-messages-response-rate-71" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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