B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
29%
29% -- open rate lift from personalization for email marketers (2025)
Personalized emails achieve 29% higher open rates compared to non-personalized versions.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
29%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Litmus / Instapage
Primary
Tier C
https://alpacarelay.com/template/product-launch-email-what-to-include-for-tech-companies ↗
Source Article
Product Launch Email Template for Technology | AlpacaRelay
- Industries
- Technology
- Product Launch Email Template
Product Launch Email Template for Technology
AI-generated and quality-scored 86/100 across 8 dimensions using the Email Quality Framework. Built specifically for technology companies. Customize with AI in 2 minutes.
This Template Is Scored on…
Original Research
Litmus / Instapage
· Original study ↗
Methodology
Cited from Litmus / Instapage
Methodology documented
Segmentation
IndustryTech
RoleAll marketers
Channelemail
Cite this stat
Plain Text
email marketers: 29% open rate lift from personalization. Source: Litmus / Instapage (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/personalized-email-open-lift-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/personalized-email-open-lift-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- open rate lift from personalization for email marketers<br><small>Source: Litmus / Instapage (2025) · <a href="https://lighthousedata.io/data/personalized-email-open-lift-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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