B
Evidence Grade B
Graded
under review
Safe to Cite
Current
14%
14% -- ctr increase from personalization for personalized email campaigns (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
3wbiz.com
Primary
Tier C
https://3wbiz.com/seo/15-branding-statistics-key-insights-for-success/ ↗
Source Article
Key Insights to Exploring Branding's Statistic Potential.
Original Research
3wbiz.com
· Original study ↗
Methodology
Unattributed performance lift claim in email branding context; original study not named in source.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
personalized email campaigns: 14% ctr increase from personalization. Source: 3wbiz.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/personalization-ctr-lift
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<blockquote cite="https://lighthousedata.io/data/personalization-ctr-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- ctr increase from personalization for personalized email campaigns<br><small>Source: 3wbiz.com (2026) · <a href="https://lighthousedata.io/data/personalization-ctr-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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