B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

26%

26% -- ai model business mention rate for Perplexity (2026-09)

2026-09  · n=13,094  · Surfeo

Perplexity mentioned 26% of businesses in a sample of 13,094 Spanish SMBs across 30 industries and 10 cities.

  • Not an estimate of the entire market
  • Equal rates between models do not mean they mention the same businesses
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Attribution: Surfeo View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
26%
Unit
Percentage
Data Vintage
2026-09
Entity
Perplexity
Sample Size
13,094
Geography
EMEA
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Surfeo Primary Tier A
https://surfeo.ai/estudios/perplexity-vs-claude-pymes-2026 ↗
Confidence: 57/100 Vintage: 2026-09 Channel: Deep Crawl
Source Article
Perplexity vs Claude: which recommends more local businesses? (2026 data)
Perplexity vs Claude: AI Recommendation Comparison Sample of 13094 businesses across 30 industries and 10 Spanish cities. This is not an estimate of the entire market. Data aggregated on 7 September 2026 from 406 ranking pages. Editorial updates do not refresh this measurement. Perplexity 26% 3412 b…
Original Research
Surfeo · Original study ↗

Sample of 13094 businesses across 30 industries and 10 Spanish cities; data aggregated 7 September 2026 from 406 ranking pages; 3412 businesses mentioned

Methodology documented
IndustryAll RegionEMEA RoleAll marketers
Plain Text
Perplexity: 26% ai model business mention rate. Source: Surfeo (2026-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/perplexity-smb-mention-rate-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/perplexity-smb-mention-rate-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>26%</strong> -- ai model business mention rate for Perplexity<br><small>Source: Surfeo (2026-09) · <a href="https://lighthousedata.io/data/perplexity-smb-mention-rate-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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