B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
35%
35% -- percentage increase for cart size (2022)
Cart size / average order value (AOV) increases by 35% with Pay Later offers compared to standard PayPal transactions for SMBs.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
PayPal
Primary
Tier B
https://woocommerce.com/pt-br/products/woocommerce-paypal-payments/ ↗
Source Article
PayPal Payments
Tendência
por
PayPal
The official, all-in-one checkout solution that allows you to offer PayPal, Venmo (US), Pay Later, credit and debit cards, country-specific payment options, and more.
Versão mais recente
4.1.2
Instalações ativas
800K+
A assinatura inclui
- Atualizações gratuitas
-
Atendimento gr…
Original Research
PayPal
· Original study ↗
Methodology
Globally, Pay Later AOVs are 35%+ higher than standard PayPal AOVs for SMBs. Internal Data Analysis of 68,374 SMB across integrated partners and non integrated partners, November 2022. Data inclusive of PayPal Pay Later product use across 7 markets.
Segmentation
Industrymarketing
Cite this stat
Plain Text
cart size: 35% percentage increase. Source: PayPal (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pay-later-increase-cart-size
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pay-later-increase-cart-size" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- percentage increase for cart size<br><small>Source: PayPal (2022) · <a href="https://lighthousedata.io/data/pay-later-increase-cart-size" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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