B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
65%
65% -- paid social commerce growth rate for premium publishers (paid social commerce) (Q4 2023)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
65%
Unit
Percentage
Data Vintage
Q4 2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Contalto
Primary
Tier B
https://www.contalto.com/post/q4-winners-losers ↗
Source Article
Q4 Winners & Losers
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Contalto
· Original study ↗
Methodology
Contalto platform analysis of commerce content performance for premium publishers
Methodology documented
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Industrymarketing
Cite this stat
Plain Text
premium publishers (paid social commerce): 65% paid social commerce growth rate. Source: Contalto (Q4 2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/paid-social-commerce-growth-q4-2023
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<blockquote cite="https://lighthousedata.io/data/paid-social-commerce-growth-q4-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- paid social commerce growth rate for premium publishers (paid social commerce)<br><small>Source: Contalto (Q4 2023) · <a href="https://lighthousedata.io/data/paid-social-commerce-growth-q4-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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