B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

15%

15% -- click through share for paid search results (2010)

2010  · SEOmoz

Paid search between Bing and Google received around 15% of all clicks/traffic in 2010.

  • SEOmoz estimate
  • approximate figure ('maybe around 15%')
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Attribution: SEOmoz View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2010
Entity
paid search results
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
SEOmoz Primary Tier C
http://www.webheadinteractive.com/2011/11/seos-best-kept-secret-is-still-seo/ ↗
Confidence: 47/100 Vintage: 2010 Channel: Common Crawl
Source Article
SEO’s Best Kept Secret Is Still SEO
Original Research
SEOmoz · Original study ↗

SEOmoz estimate cited in blog post

Methodology documented
IndustryB2B RoleSEO Specialist Channelsearch
Plain Text
paid search results: 15% click through share. Source: SEOmoz (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/paid-search-click-share-15pct-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/paid-search-click-share-15pct-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- click through share for paid search results<br><small>Source: SEOmoz (2010) · <a href="https://lighthousedata.io/data/paid-search-click-share-15pct-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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