B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

31%

31% -- social referral traffic share for Overall social media (Q4 2014)

Name: Social Referral Traffic Share Statistics
Creator: Lighthouse Intelligence
Published: 2026-07-17

Q4 2014 · Shareaholic

Social media drove 31% of all referral traffic in Shareaholic's Q4 2014 report.

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Attribution: Shareaholic View source

Lighthouse Research Team

Last verified: 2026-07-17 · How we verify data →

Source verified Evidence graded

Value

31%

Unit

Percentage

Data Vintage

Q4 2014

Entity

Overall social media

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Shareaholic Primary Tier A

https://www.brafton.com.au/blog/news/facebook-dominates-social-referral-traffic-youtube-tumbles/ ↗

Confidence: 24/100 Vintage: Q4 2014 Channel: Cc Extraction

Source Article

Facebook dominates social referral traffic, YouTube tumbles | Brafton

Brands that feared Facebook marketing efforts were for naught in 2014 will be glad they didn’t throw in the towel: New data suggests the network remains the top source of social referral traffic – peaking in Oct. 2014 with roughly 58 percent of all social referrals. Shareaholic’s 2014 Q4 Social Medi…

Original Research

Shareaholic · Original study ↗

Methodology

Shareaholic’s 2014 Q4 Social Media Traffic Report

Methodology documented

Segmentation

Channelcommon_crawl

Cite this stat

Plain Text

Overall social media: 31% social referral traffic share. Source: Shareaholic (Q4 2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/overall-social-referral-traffic-2014

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<blockquote cite="https://lighthousedata.io/data/overall-social-referral-traffic-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- social referral traffic share for Overall social media<br><small>Source: Shareaholic (Q4 2014) · <a href="https://lighthousedata.io/data/overall-social-referral-traffic-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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