B
Evidence Grade B
Verified
under review
Safe to Cite
Current
8.5%
8.5% -- email response rate for Email outreach campaigns (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
8.5%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Backlinko
Primary
Tier B
https://www.semrush.com/blog/semrush-email-specialists-analyzed-their-inboxes-best-and-worst-example… ↗
Source Article
SEMrush Email Specialists Analyzed Their Inboxes: Best and Worst Examples
Original Research
Backlinko
· Original study ↗
Methodology
Cited from Backlinko's outreach email research; methodology not detailed in this article. Presented as the share of outreach emails that receive any response.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Email outreach campaigns: 8.5% email response rate. Source: Backlinko (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/outreach-email-response-rate-backlinko
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<blockquote cite="https://lighthousedata.io/data/outreach-email-response-rate-backlinko" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8.5%</strong> -- email response rate for Email outreach campaigns<br><small>Source: Backlinko (2026) · <a href="https://lighthousedata.io/data/outreach-email-response-rate-backlinko" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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