B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
41%
41% -- email response rate for Ahrefs author's manual email link outreach campaign (2021)
An email link outreach campaign of 111 sent emails achieved a 41% response rate.
- Manual email outreach campaign by an author backed by the Ahrefs brand pitching a high-quality keyword research guide
- Sample size is small (111 emails sent)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2021
Entity
Sample Size
111
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ahrefs
Primary
Tier B
https://b2webstudios.com/5-lessons-from-111-emails/ ↗
Source Article
5 Lessons From 111 Emails - B2 Web Studios
Email outreach is a staple of link building that the SEO industry swears by. And while it seems pretty straightforward on the surface, there are quite a few not-so-obvious roadblocks that might prevent you from succeeding at it.Back in 2016, I wrote an article titled “I Just Deleted Your Outreach Em…
Original Research
Ahrefs
· Original study ↗
Methodology
Response rate across 111 outreach emails sent in the author's link building experiment
Methodology documented
Segmentation
IndustryMedia
RoleAll marketers
Channelemail
Cite this stat
Plain Text
Ahrefs author's manual email link outreach campaign: 41% email response rate. Source: Ahrefs (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/outreach-email-response-rate-41pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/outreach-email-response-rate-41pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- email response rate for Ahrefs author's manual email link outreach campaign<br><small>Source: Ahrefs (2021) · <a href="https://lighthousedata.io/data/outreach-email-response-rate-41pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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