B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
81%
81% -- email opens on mobile share for Emails sent by outbound marketing campaigns (2022)
81% of emails sent by outbound marketing campaigns are opened on mobile devices.
- Attributed vaguely to 'some reports'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
salesar.io
Primary
Tier C
https://salesar.io/8-More-Email-Marketing-Myths/?utm_source=twitter&utm_medium=social&utm_campaign=8… ↗
Source Article
8 More Email Marketing Myths | SalesAR
There’s no question that outbound sales marketing via email campaigns leaves a sour taste in the mouths of many who think about it, due to the early years of the internet, and the overwhelming amount of spam that is distributed from nefarious networks. In this article, we will debunk 8 myths about e…
Original Research
salesar.io
· Original study ↗
Methodology
Article attributes figure to unnamed 'reports' regarding mobile device email opens.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Emails sent by outbound marketing campaigns: 81% email opens on mobile share. Source: salesar.io (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/outbound-emails-opened-on-mobile-81-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/outbound-emails-opened-on-mobile-81-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- email opens on mobile share for Emails sent by outbound marketing campaigns<br><small>Source: salesar.io (2022) · <a href="https://lighthousedata.io/data/outbound-emails-opened-on-mobile-81-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.