B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

25%

25% -- customer engagement increase for organizations with strong core values (2020)

2020  · Johnson and Lee

Organizations with strong core values report up to a 25% increase in customer engagement.

  • up to 25%
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Attribution: Johnson and Lee View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2020
Entity
organizations with strong core values
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Johnson and Lee Primary Tier A
https://www.seangarner.co/blog/mastering-branding-strategies-for-small-companies-to-thrive ↗
Confidence: 4/100 Vintage: 2020 Channel: Cc Extraction
Source Article
Mastering Branding Strategies for Small Companies to Thrive
Mastering Branding Strategies for Small Companies to Thrive In today’s highly competitive market, small businesses must differentiate themselves and capture attention quickly to thrive, with many turning to a small business marketing agency for expert guidance. Effective branding strategies enhance …
Original Research
Johnson and Lee · Original study ↗

Research by Johnson and Lee (2020)

Methodology documented
Channelcommon_crawl
Plain Text
organizations with strong core values: 25% customer engagement increase. Source: Johnson and Lee (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/organizations-with-strong-core-values-report-increase-in-customer-engagement
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<blockquote cite="https://lighthousedata.io/data/organizations-with-strong-core-values-report-increase-in-customer-engagement" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- customer engagement increase for organizations with strong core values<br><small>Source: Johnson and Lee (2020) · <a href="https://lighthousedata.io/data/organizations-with-strong-core-values-report-increase-in-customer-engagement" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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