B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

95%

95% -- organizations with no measurable ai roi for organizations investing in AI (2025)

2025  · MIT Media Lab

95% of organizations see no measurable return on AI investments.

  • Reported despite doubling AI adoption rates since 2023
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Attribution: MIT Media Lab View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
95%
Unit
Percentage
Data Vintage
2025
Entity
organizations investing in AI
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
MIT Media Lab Primary Tier C
https://labur.com/blog/ai-at-a-crossroads-from-hype-to-hard-productivity/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
AI at a Crossroads: From Hype to Hard Productivity - LABUR
Ever read an AI-generated meeting summary or report and thought, “This just rephrased the original & lost the tone?” Or seen project updates that feel so generic you’re left wondering, “What’s the point?” Broader usage of AI is not synonymous with adoption. Adoption is not equal to productivity gain…
Original Research
MIT Media Lab · Original study ↗

MIT Media Lab survey cited by Harvard Business Review

Methodology documented
Industrymarketing
Plain Text
organizations investing in AI: 95% organizations with no measurable ai roi. Source: MIT Media Lab (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/organizations-no-roi-ai-2025
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<blockquote cite="https://lighthousedata.io/data/organizations-no-roi-ai-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>95%</strong> -- organizations with no measurable ai roi for organizations investing in AI<br><small>Source: MIT Media Lab (2025) · <a href="https://lighthousedata.io/data/organizations-no-roi-ai-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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