B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
12%
12% -- organic traffic increase rate for finance management classes client (Q1 2016)
A client offering personal and business finance management classes saw a 12 percent increase in organic traffic in the first quarter after switching to creating longform content.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
Q1 2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Brafton
Primary
Tier C
https://www.brafton.com/news/content-marketing-news-2/more-content-less-engagement-3-cant-miss-stats… ↗
Source Article
More content = less engagement? 3 can’t-miss stats from TrackMaven’s marketing industry report
Original Research
Brafton
· Original study ↗
Methodology
Brafton's client case study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
finance management classes client: 12% organic traffic increase rate. Source: Brafton (Q1 2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/organic-traffic-increase-client
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<blockquote cite="https://lighthousedata.io/data/organic-traffic-increase-client" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- organic traffic increase rate for finance management classes client<br><small>Source: Brafton (Q1 2016) · <a href="https://lighthousedata.io/data/organic-traffic-increase-client" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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