B
Evidence Grade B
Safe to Cite
Dated
1.5%
1.5% -- newsletter conversion rate for blog posts (2013)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
1.5%
Unit
Percentage
Data Vintage
2013
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
95
Citation Chain
90
Independence
50
Methodology
45
Freshness
95
Sources (2)
Content Marketing Institute
Primary
Tier C
https://contentmarketinginstitute.com/analytics-data/3-content-optimization-questions-that-google-an… ↗
Source Article
3 Content Optimization Questions That Google Analytics Can Answer
Also cited by
brevo.com
https://www.brevo.com/
2026-08-18
Original Research
Content Marketing Institute
· Original study ↗
Methodology
Calculated by dividing conversions by unique pageviews
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
blog posts: 1.5% newsletter conversion rate. Source: Content Marketing Institute (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/orbit-blog-newsletter-conversion-rates
HTML Embed
<blockquote cite="https://lighthousedata.io/data/orbit-blog-newsletter-conversion-rates" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.5%</strong> -- newsletter conversion rate for blog posts<br><small>Source: Content Marketing Institute (2013) · <a href="https://lighthousedata.io/data/orbit-blog-newsletter-conversion-rates" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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