B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

33%

33% -- customer lifetime value growth rate for Optimove clients (2024)

Name: Customer Lifetime Value Growth Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-08

2024 · Optimove

Optimove's customer-led marketing platform delivers an average 33% increase in Customer Lifetime Value (CLTV) for brands.

Cite this stat Share How we verify

Attribution: Optimove View source

Lighthouse Research Team

Last verified: 2026-08-08 · How we verify data →

Source verified Evidence graded

Value

33%

Unit

Percentage

Data Vintage

2024

Entity

Optimove clients

Geography

Global

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

62/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (7)

Optimove Primary Tier A

https://digitalfuel.io/resources/marketing-to-gamers-how-brands-are-leveraging-esports ↗

Confidence: 22/100 Vintage: 2024 Channel: Common Crawl

Source Article

Unleashing the Power of Esports Marketing: Trends, Opportunities, and Future Directions

Also cited by

summitpartners.com https://www.summitpartners.com/

2026-08-18

pymnts.com https://www.pymnts.com/

2026-08-18

citybiz.co https://www.citybiz.co/

2026-08-18

calcalistech.com https://www.calcalistech.com/

2026-08-18

business.com https://www.business.com/

2026-08-18

ask-luca.com https://ask-luca.com/

2026-08-18

Original Research

Optimove · Original study ↗

Segmentation

IndustryGaming RegionGlobal Channelevents

Cite this stat

Plain Text

Optimove clients: 33% customer lifetime value growth rate. Source: Optimove (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/optimove_cltv_increase

HTML Embed

<blockquote cite="https://lighthousedata.io/data/optimove_cltv_increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>33%</strong> -- customer lifetime value growth rate for Optimove clients<br><small>Source: Optimove (2024) · <a href="https://lighthousedata.io/data/optimove_cltv_increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Related Statistics

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →