B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
91%
91% -- online shopping adoption rate for US population (2023)
In the US, 91% of the population is projected to shop online by 2023.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Visenze
Primary
Tier C
https://www.visenze.com/blog/2022/06/21/6-ecommerce-holiday-marketing-strategies-to-learn-from-mothe… ↗
Source Article
6 Ecommerce Holiday Marketing Strategies to Learn from Mother's and Father’s Day - Visenze
- June 21 2022 | 14 mins read
Mother’s Day was just last month, and Father’s Day was recently celebrated —but is your ecommerce store ready to meet the demand of future holidays?
As with most special events like Mother’s and Father’s Day, they give great opportunities for ecommerce retailers to boos…
Original Research
Visenze
· Original study ↗
Methodology
Source: Projection based on current trends
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US population: 91% online shopping adoption rate. Source: Visenze (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-shopping-growth-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/online-shopping-growth-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- online shopping adoption rate for US population<br><small>Source: Visenze (2023) · <a href="https://lighthousedata.io/data/online-shopping-growth-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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