B
Evidence Grade B
Graded
under review
Safe to Cite
Current
90%
90% -- shoppers saying video helped purchase decision for Online shoppers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
are-agency.be
Primary
Tier C
https://are-agency.be/en/10-ways-to-convert-a-high-percentage-of-traffic-into-sales/ ↗
Source Article
10 ways to convert a high percentage of traffic into sales
Original Research
are-agency.be
· Original study ↗
Methodology
Research cited by agency blog; original publisher not clearly attributed
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Online shoppers: 90% shoppers saying video helped purchase decision. Source: are-agency.be (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-shoppers-video-purchase-decision
HTML Embed
<blockquote cite="https://lighthousedata.io/data/online-shoppers-video-purchase-decision" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- shoppers saying video helped purchase decision for Online shoppers<br><small>Source: are-agency.be (2026) · <a href="https://lighthousedata.io/data/online-shoppers-video-purchase-decision" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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