B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
36%
36% -- online retail sales growth rate for Online retail sales (US) (2020)
Online retail sales increased by approximately 36% during the COVID-19 pandemic according to Colliers International.
- Described as an approximation ('about 36%')
- Refers broadly to 'during the pandemic'
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
36%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Colliers International
Primary
Tier C
https://lastmileretail.com/blog/2021-the-year-to-power-local-sales-online-to-offline/ ↗
Source Article
2021: The Year to Power Local Sales
While by no means will changing our marketing fix all of our businesses, a shift in our focus and methods will offer a new path forward. With that in mind, let’s first acknowledge that local context is now king. Simply put, good marketing practices never push people where we want to be but meet them…
Original Research
Colliers International
· Original study ↗
Methodology
Colliers International figure cited by Lastmile blog via GlobeSt; growth 'during the pandemic' (2020); described as approximate ('about')
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Online retail sales (US): 36% online retail sales growth rate. Source: Colliers International (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-retail-sales-growth-pandemic-2020
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<blockquote cite="https://lighthousedata.io/data/online-retail-sales-growth-pandemic-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36%</strong> -- online retail sales growth rate for Online retail sales (US)<br><small>Source: Colliers International (2020) · <a href="https://lighthousedata.io/data/online-retail-sales-growth-pandemic-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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