B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
60%
60% -- online booking share for England domestic holidays (2012)
Of the domestic holidays booked in advance in England, 60% are booked online.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
VisitEngland
Primary
Tier A
http://www.visitengland.org/media/pressreleases/2012_trends.aspx ↗
Source Article
2012 TRENDS: STAYCATIONS SET TO STAY STRONG, ONLINE BOOKING SOARS & TRAVELLERS LOOK LOCAL
Original Research
VisitEngland
· Original study ↗
Methodology
National Tourist Board trend commentary
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
England domestic holidays: 60% online booking share. Source: VisitEngland (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-holiday-booking-share-2012
HTML Embed
<blockquote cite="https://lighthousedata.io/data/online-holiday-booking-share-2012" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- online booking share for England domestic holidays<br><small>Source: VisitEngland (2012) · <a href="https://lighthousedata.io/data/online-holiday-booking-share-2012" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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