B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

81%

81% -- medium high socioeconomic share for Mexican omnichannel buyers (2025)

2025  · OXXO

81% of Mexican omnichannel buyers have a medium-high socioeconomic level.

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Attribution: OXXO View source
Lighthouse Research Team
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Source verified Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2025
Entity
Mexican omnichannel buyers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
OXXO Primary Tier C
https://e-commerce.apacciooutlook.com/leadership-perspective/from-physical-to-digital-paving-the-eco… ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Oxxo
THANK YOU FOR SUBSCRIBING A featured contribution from Leadership Perspectives: a curated forum reserved for leaders nominated by our subscribers and vetted by the Construction Tech Review Advisory Board. Oxxo Isolda Perez, Head Of Planned Ecommerce From Physical to Digital: Paving The E-Commerce Tr…
Original Research
OXXO · Original study ↗

Company buyer-behavior study cited in article

Methodology documented
Industrymarketing
Plain Text
Mexican omnichannel buyers: 81% medium high socioeconomic share. Source: OXXO (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/omnichannel-buyers-socioeconomic-level
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<blockquote cite="https://lighthousedata.io/data/omnichannel-buyers-socioeconomic-level" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- medium high socioeconomic share for Mexican omnichannel buyers<br><small>Source: OXXO (2025) · <a href="https://lighthousedata.io/data/omnichannel-buyers-socioeconomic-level" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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