B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
11.2%
11.2% -- email click rate change for Omeda users (B2B media newsletters) (Q1 2025)
Omeda users (B2B media newsletters) saw an approximate 11.2% decline in clicks from Q4 2024 to Q1 2025.
- Value represents an approximate decline ('about 11.2%')
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
11.2%
Unit
Percentage
Data Vintage
Q1 2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Omeda
Primary
Tier B
https://inboxcollective.com/5-newsletter-trends-im-watching-this-year/ ↗
Source Article
5 Newsletter Trends I’m Watching this Year
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Some days, I’m at ground level, working with clients on their day-to-day email strategy, and others, I’m having conversations at 10,000 feet, trying to figure out what’s out there that my clients and readers need to keep an eye on.
As 2025 rolls on, one big obvious to…
Original Research
Omeda
· Original study ↗
Methodology
Decline in clicks from Q4 2024 to Q1 2025
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Omeda users (B2B media newsletters): 11.2% email click rate change. Source: Omeda (Q1 2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/omeda-click-decline-q1-2025
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<blockquote cite="https://lighthousedata.io/data/omeda-click-decline-q1-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11.2%</strong> -- email click rate change for Omeda users (B2B media newsletters)<br><small>Source: Omeda (Q1 2025) · <a href="https://lighthousedata.io/data/omeda-click-decline-q1-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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