B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
189
189 -- content pieces published for NYX Professional Makeup creator campaign (2022-12)
A total of 189 pieces of content were shared during the NYX Professional Makeup creator campaign between August and December 2022.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
189
Unit
Count
Data Vintage
2022-12
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Artisan Council
Primary
Tier C
https://artisancouncil.com/project/nyx-content-creator-case-study/ ↗
Source Article
NYX Professional Makeup's Powerhouse Content Creators
Original Research
Artisan Council
· Original study ↗
Methodology
Agency case study; 31 content creators sourced over four months
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
NYX Professional Makeup creator campaign: 189 content pieces published. Source: Artisan Council (2022-12). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nyx-creator-campaign-content-pieces-2022
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<blockquote cite="https://lighthousedata.io/data/nyx-creator-campaign-content-pieces-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>189</strong> -- content pieces published for NYX Professional Makeup creator campaign<br><small>Source: Artisan Council (2022-12) · <a href="https://lighthousedata.io/data/nyx-creator-campaign-content-pieces-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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