B Evidence Grade B Safe to Cite Current

30 -- net promoter score benchmark for B2B SaaS software companies (Europe) (2026)

Name: Net Promoter Score Benchmark Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-06

2026 · SurveyGauge

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Attribution: SurveyGauge View source

Lighthouse Research Team

Last verified: 2026-09-06 · How we verify data →

Source verified Evidence graded

Value

Unit

Score

Data Vintage

2026

Entity

B2B SaaS software companies (Europe)

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

SurveyGauge Primary Tier B

https://surveygauge.dk/viden/ordliste/benchmark ↗

Confidence: 72/100 Vintage: 2026 Channel: Deep Crawl

Source Article

Benchmark: Definition | SurveyGauge

Ordliste · Kundetilfredshed Benchmark Referencepunkt der gør dine CX-tal meningsfulde. Uden benchmark er en NPS-score bare et tal. Benchmark i praksis Interne vs. eksterne benchmarks - Bruges til: Operationel styring, mål-sætning, effektvurdering af initiativer - Bruges til: Strategisk kontekst, inv…

Original Research

SurveyGauge · Original study ↗

Methodology

Typical NPS range 30-50; midpoint extracted. Stated as European average industry benchmark from SurveyGauge glossary, updated quarterly from aggregated anonymized platform data.

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

B2B SaaS software companies (Europe): 30 net promoter score benchmark. Source: SurveyGauge (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nps-benchmark-b2b-saas-europe-2026

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<blockquote cite="https://lighthousedata.io/data/nps-benchmark-b2b-saas-europe-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30</strong> -- net promoter score benchmark for B2B SaaS software companies (Europe)<br><small>Source: SurveyGauge (2026) · <a href="https://lighthousedata.io/data/nps-benchmark-b2b-saas-europe-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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