B
Evidence Grade B
Graded
under review
Safe to Cite
Current
17%
17% -- share of nonprofit marketers neutral on demonstrating content increased audience engagement for nonprofit marketers (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
17%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
48in48.org
Primary
Tier C
https://48in48.org/blog/the-30-minute-answer-to-better-marketing-content ↗
Source Article
The 30-Minute Answer to Better Marketing Content
Original Research
48in48.org
· Original study ↗
Methodology
Survey cited by 48in48; original survey details not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
nonprofit marketers: 17% share of nonprofit marketers neutral on demonstrating content increased audience engagement. Source: 48in48.org (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nonprofit-marketers-undecided-content-audience-engagement
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<blockquote cite="https://lighthousedata.io/data/nonprofit-marketers-undecided-content-audience-engagement" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>17%</strong> -- share of nonprofit marketers neutral on demonstrating content increased audience engagement for nonprofit marketers<br><small>Source: 48in48.org (2026) · <a href="https://lighthousedata.io/data/nonprofit-marketers-undecided-content-audience-engagement" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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