B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
1%
1% -- smartphone market share for Nokia (2019)
In 2019, Nokia held a 1% global smartphone market share.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
1%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Metis Partners
Primary
Tier C
https://metispartners.com/thought-leadership/has-apple-bitten-off-more-than-it-can-chew/ ↗
Source Article
Has Apple Bitten Off More Than It Can Chew? | Metis Partners
The 10th September 2019 Apple Conference in California marked the launch of the much-anticipated iPhone 11 range, which included the iPhone 11 Pro and the unimaginatively named iPhone 11 Pro Max. Despite other products also being unveiled at the event, including the Apple Watch Series 5 and the new …
Original Research
Metis Partners
· Original study ↗
Methodology
Global smartphone market share as of 2019
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2010 | 38.2% | |
| 2012 | 60% | +57.1% |
| 2013 | 5% | -91.7% |
| 2019 (current) | 1% | -80.0% |
| Q1 2012 | 9.2% | +820.0% |
| Q2 2011 | 15.2% | +65.2% |
| Q3 2011 | 14% | -7.9% |
| Q4 2011 | 12.4% | -11.4% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Nokia: 1% smartphone market share. Source: Metis Partners (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nokia-smartphone-market-share-2019
HTML Embed
<blockquote cite="https://lighthousedata.io/data/nokia-smartphone-market-share-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1%</strong> -- smartphone market share for Nokia<br><small>Source: Metis Partners (2019) · <a href="https://lighthousedata.io/data/nokia-smartphone-market-share-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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