B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
63%
63% -- share without or unsure of company esg strategy for B2B technology marketing executives (2022)
63% of surveyed marketing executives report that their company either does not have or they are unsure if their company has an ESG strategy.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
63%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Arketi Group
Primary
Tier A
https://arketi.com/pressreleases/nearly-one-third-of-companies-redefined-purpose-to-address-social-a… ↗
Source Article
Nearly one-third of companies redefined purpose to address social and political challenges, according to Arketi Group Survey
Original Research
Arketi Group
· Original study ↗
Methodology
Arketi Group survey of marketing executives
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
B2B technology marketing executives: 63% share without or unsure of company esg strategy. Source: Arketi Group (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/no-esg-strategy-2022
HTML Embed
<blockquote cite="https://lighthousedata.io/data/no-esg-strategy-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>63%</strong> -- share without or unsure of company esg strategy for B2B technology marketing executives<br><small>Source: Arketi Group (2022) · <a href="https://lighthousedata.io/data/no-esg-strategy-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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