B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
24%
24% -- planned online purchase share for Nigeria internet users (2023)
As of 2023, an additional 24% of internet users in Nigeria planned to make purchases online soon.
- Sum of past buyers (89%) and planned buyers (24%) exceeds 100% in the source report
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
24%
Unit
Percentage
Data Vintage
2023
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
National Communication Commission (Nigeria)
Primary
Tier B
https://cioafrica.co/how-virtual-kitchens-are-redefining-food-delivery-in-africa/ ↗
Source Article
How Virtual Kitchens are Redefining Food Delivery in Africa
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How Virtual Kitchens are Redefining Food Delivery in Africa
In Nigeria’s dynamic startup ecosystem, the journey to profitability is often a long and winding one. This is especially true for the food delivery sector where the business terrain is notoriously unpredictable. It’s a market …
Original Research
National Communication Commission (Nigeria)
· Original study ↗
Methodology
Cited from Nigeria's National Communication Commission
Methodology documented
Segmentation
Industryecommerce,food_beverage
RegionEMEA
Cite this stat
Plain Text
Nigeria internet users: 24% planned online purchase share. Source: National Communication Commission (Nigeria) (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nigeria-internet-users-planning-online-purchases-2023
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<blockquote cite="https://lighthousedata.io/data/nigeria-internet-users-planning-online-purchases-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>24%</strong> -- planned online purchase share for Nigeria internet users<br><small>Source: National Communication Commission (Nigeria) (2023) · <a href="https://lighthousedata.io/data/nigeria-internet-users-planning-online-purchases-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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