B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
94%
94% -- share of ngos agreeing social media effective for brand awareness for NGOs worldwide (2026)
94% of NGOs worldwide agree that social media is effective for online brand awareness.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
94%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Nonprofit Tech for Good
Primary
Tier B
https://growthfolks.io/content-marketing/content-marketing-for-nonprofits/ ↗
Source Article
Content Marketing for Nonprofits - Ultimate Expert Guide for 2026
Content marketing is a game-changer for nonprofits, providing a powerful way to connect with supporters, raise awareness, and drive action.
Effective content marketing helps nonprofits not only reach a wider audience but also foster deeper connections with existing supporters, leading to increased d…
Original Research
Nonprofit Tech for Good
· Original study ↗
Methodology
Survey finding by Nonprofit Tech for Good, cited in GrowthFolks guide
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
NGOs worldwide: 94% share of ngos agreeing social media effective for brand awareness. Source: Nonprofit Tech for Good (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ngo-social-media-brand-awareness-94
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<blockquote cite="https://lighthousedata.io/data/ngo-social-media-brand-awareness-94" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>94%</strong> -- share of ngos agreeing social media effective for brand awareness for NGOs worldwide<br><small>Source: Nonprofit Tech for Good (2026) · <a href="https://lighthousedata.io/data/ngo-social-media-brand-awareness-94" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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