B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
91%
91% -- first week user disengagement rate for new digital product users (2026)
As many as 91% of new users who do not experience value early potentially disengage in the first week.
- Hedging in source: as many as 91% potentially disengaging
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Amplitude
Primary
Tier B
https://bindbee.dev/feeds/blog/benefits-api-integration ↗
Source Article
How APIs Simplify Integration: 9 Key Benefits You Should Know
Original Research
Amplitude
· Original study ↗
Methodology
Amplitude product analytics research on early user activation/retention, cited via Bindbee blog; figure is hedged in source ('as many as... potentially'); no date given, publication year used
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
new digital product users: 91% first week user disengagement rate. Source: Amplitude (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/new-user-first-week-disengagement
HTML Embed
<blockquote cite="https://lighthousedata.io/data/new-user-first-week-disengagement" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- first week user disengagement rate for new digital product users<br><small>Source: Amplitude (2026) · <a href="https://lighthousedata.io/data/new-user-first-week-disengagement" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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