B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
48%
48% -- campaign sales lift for NetCom Mobilpant launch campaign (2015)
The launch campaign for NetCom's Mobilpant service lifted sales by 48% during the launch period.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
48%
Unit
Percentage
Data Vintage
2015
Entity
Geography
Nordic (implied from the source domain)
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Kampanje/Byråguiden
Primary
Tier C
https://byraguiden.kampanje.com/byraguiden/mobilpant-ble-arets-lansering/253606 ↗
Source Article
Mobilpant ble Årets lansering.
Annonsørfinansiert innhold
Mobilpant ble Årets lansering.
I fjor lanserte vi Mobilpant for NetCom. Tjenesten ble en umiddelbar suksess, og under Retailprisen i april vant caset sølv i Retailkonsepter, sølv i Kampanje kjeder og gull i Årets lansering.
"Vi kjøper din gamle mobil, når du kjøper ny av o…
Original Research
Kampanje/Byråguiden
· Original study ↗
Methodology
Advertiser-funded case study reporting campaign results during launch period
Methodology documented
Segmentation
IndustryRetail
RegionNordic (implied from the source domain)
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
NetCom Mobilpant launch campaign: 48% campaign sales lift. Source: Kampanje/Byråguiden (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/netcom-mobilpant-campaign-sales-lift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/netcom-mobilpant-campaign-sales-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48%</strong> -- campaign sales lift for NetCom Mobilpant launch campaign<br><small>Source: Kampanje/Byråguiden (2015) · <a href="https://lighthousedata.io/data/netcom-mobilpant-campaign-sales-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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