B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
83%
83% -- brand awareness for Nationwide Financial (2026)
The campaign achieved 83% brand awareness for Nationwide Financial among South Asians in one year.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
A Partnership
Primary
Tier B
https://apartnership.com/work/nationwide/?wmis_page=3 ↗
Source Article
Life Comes At You Fast - Nationwide
Original Research
A Partnership
· Original study ↗
Methodology
Agency case study reporting campaign brand tracking results
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Nationwide Financial: 83% brand awareness. Source: A Partnership (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nationwide-financial-south-asian-brand-awareness
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<blockquote cite="https://lighthousedata.io/data/nationwide-financial-south-asian-brand-awareness" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- brand awareness for Nationwide Financial<br><small>Source: A Partnership (2026) · <a href="https://lighthousedata.io/data/nationwide-financial-south-asian-brand-awareness" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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