B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

81%

81% -- customer satisfaction rate for US national bank primary users (2023)

2023  · n=2,124  · Treasury Prime and PYMNTS

81% of respondents who primarily use a national bank are satisfied.

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Attribution: Treasury Prime and PYMNTS View source
Lighthouse Research Team
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Source verified Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2023
Entity
US national bank primary users
Sample Size
2,124
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Treasury Prime and PYMNTS Primary Tier A
https://www.treasuryprime.com/blog/fintech-boom ↗
Confidence: 91/100 Vintage: 2023 Channel: Deep Crawl
Source Article
The Fintech Boom | Where are the Opportunities?
Blog / Embedded Finance The Fintech Boom Survey: Where are the Opportunities for Fintechs and Digital Banks? Despite the tough economic climate of late, consumer digital banking tool adoption — which accelerated during the pandemic — is poised to continue expanding. This is especially true among cer…
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Original Research
Treasury Prime and PYMNTS · Original study ↗

PYMNTS finding

Methodology documented
Industrymarketing
Plain Text
US national bank primary users: 81% customer satisfaction rate. Source: Treasury Prime and PYMNTS (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/national-bank-primary-satisfaction-81
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<blockquote cite="https://lighthousedata.io/data/national-bank-primary-satisfaction-81" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- customer satisfaction rate for US national bank primary users<br><small>Source: Treasury Prime and PYMNTS (2023) · <a href="https://lighthousedata.io/data/national-bank-primary-satisfaction-81" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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