B
Evidence Grade B
Graded
under review
Safe to Cite
Current
30%
30% -- click lift percentage for Mumsnet re-designed top products component (2026)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Somebody Digital
Primary
Tier B
https://somebodydigital.com/blog/how-to-use-heuristics-to-win-at-cro-a-mumsnet-casestudy/ ↗
Source Article
How To Use Heuristics To Win at CRO | Somebody Digital
Often as a new CRO program commences there is a desire to get a test winner out of the door fast – to get everyone excited about the program and start proving its value to the business quickly.
CRO can, and should be a fast-moving program. Insights in, learnings out. Rinse and repeat.
So showing off…
Original Research
Somebody Digital
· Original study ↗
Methodology
Re-designed top products component clicks compared against control in Mumsnet product review page CRO test
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Mumsnet re-designed top products component: 30% click lift percentage. Source: Somebody Digital (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mumsnet-top-products-clicks-lift-30pct
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<blockquote cite="https://lighthousedata.io/data/mumsnet-top-products-clicks-lift-30pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- click lift percentage for Mumsnet re-designed top products component<br><small>Source: Somebody Digital (2026) · <a href="https://lighthousedata.io/data/mumsnet-top-products-clicks-lift-30pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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