B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

31,000

31,000 -- page views for Marriott Bonvoy content on ManUtd.com, app pages and articles (2020)

2020  · 160over90

The campaign generated 31,000 collective page views across content on ManUtd.com, app pages, and articles.

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Attribution: 160over90 View source
Lighthouse Research Team
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Source verified Evidence graded
Value
31,000
Unit
Count
Data Vintage
2020
Entity
Marriott Bonvoy content on ManUtd.com, app pages and articles
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
160over90 Primary Tier B
https://www.160over90.com/marriott-bonvoy-x-manchester-united-partnership-launch ↗
Confidence: 53/100 Vintage: 2020 Channel: Wayback
Source Article
Marriott & Manchester United Partnership Launch | 160over90
Marriott International Manchester United Partnership Launch When Marriott Rewards, Starwood Preferred Guest and The Ritz-Carlton Rewards combined to become the world’s largest hotel loyalty programme ‘Marriott Bonvoy,’ Marriott was tasked with making their new brand famous around the globe. To help …
Original Research
160over90 · Original study ↗

Agency-reported campaign results

Methodology documented
Industrymarketing
Plain Text
Marriott Bonvoy content on ManUtd.com, app pages and articles: 31,000 page views. Source: 160over90 (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mufc-partnership-page-views
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mufc-partnership-page-views" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31,000</strong> -- page views for Marriott Bonvoy content on ManUtd.com, app pages and articles<br><small>Source: 160over90 (2020) · <a href="https://lighthousedata.io/data/mufc-partnership-page-views" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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