B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
15%
15% -- promoted product sales lift for MOYA (Super MOYA loyalty program) (2025)
Products promoted in the Super MOYA app achieve at least 15% better sales performance compared to other products in the offering.
- Source states at least 15% ('minimum 15%')
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2025
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sparta Loyalty
Primary
Tier A
https://spartaloyalty.com/pl/artykuly/jak-zyskac-ponad-800-tysiecy-lojalnych-klientow-w-kilkanascie-… ↗
Source Article
Jak zyskać ponad 800 tysięcy lojalnych klientów w kilkanaście miesięcy?
Lojalny klient to marzenie każdego sprzedawcy. Kupuje częściej i więcej, a do tego jest skłonny rekomendować markę i jej produkty innym. Jak zdobyć i utrzymać takiego klienta? Pomocne są programy lojalnościowe. Jednak aby były skuteczne, potrzebne jest dogłębne zrozumienie potrzeb klienta i zaangażo…
Original Research
Sparta Loyalty
· Original study ↗
Methodology
Company-reported sales lift for products promoted in loyalty app
Methodology documented
Segmentation
IndustryRetail
RegionEMEA
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
MOYA (Super MOYA loyalty program): 15% promoted product sales lift. Source: Sparta Loyalty (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/moya-promoted-products-sales-lift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/moya-promoted-products-sales-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- promoted product sales lift for MOYA (Super MOYA loyalty program)<br><small>Source: Sparta Loyalty (2025) · <a href="https://lighthousedata.io/data/moya-promoted-products-sales-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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