B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
80%
80% -- referral fee revenue share for Mogujie (2012)
CPA/CPS-based referral fees from Taobao Union accounted for 80% to 90% of Mogujie's revenue in 2012.
- Source gives a range of 80%-90% rather than a point estimate of 80%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2012
Entity
Geography
Asia Pacific
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
TechNode
Primary
Tier C
http://technode.com/2012/11/21/are-social-shopping-sites-really-doing-well-doubt-so/ ↗
Source Article
Are social shopping sites really doing well? Doubt so.
Original Research
TechNode
· Original study ↗
Methodology
Range 80-90%, midpoint used
Methodology documented
Segmentation
IndustryRetail
RegionAsia Pacific
Channelsocial
Cite this stat
Plain Text
Mogujie: 80% referral fee revenue share. Source: TechNode (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mogujie-taobao-union-revenue-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mogujie-taobao-union-revenue-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- referral fee revenue share for Mogujie<br><small>Source: TechNode (2012) · <a href="https://lighthousedata.io/data/mogujie-taobao-union-revenue-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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