B Evidence Grade B Graded under review Safe to Cite Dated

32%

32% -- bounce rate increase for Mobile pages (2018-11)

Name: Bounce Rate Increase Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-12

2018-11 · Google

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Attribution: Google View source

Lighthouse Research Team

Last verified: 2026-08-12 · How we verify data →

Source verified Evidence graded

Value

32%

Unit

Percentage

Data Vintage

2018-11

Entity

Mobile pages

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Google Primary Tier A

https://www.freshegg.co.uk/blog/5-effective-ways-to-speed-up-your-mobile-site/ ↗

Confidence: 57/100 Vintage: 2018-11 Channel: Deep Crawl

Source Article

5 Effective Ways to Speed up Your Mobile Site | Fresh Egg

The Mobile-First Index, and Preparing for Google's Speed Update By Will Barnes|29 Nov 2018 Google this week announced that starting in July 2018, page speed will become a ranking factor for mobile searches. The search engine’s self-named ‘Speed Update’ will only affect sites with the slowest pages, …

Original Research

Google · Original study ↗

Methodology

According to Google

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Mobile pages: 32% bounce rate increase. Source: Google (2018-11). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile_bounce_rate_increase_1_to_3_seconds

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<blockquote cite="https://lighthousedata.io/data/mobile_bounce_rate_increase_1_to_3_seconds" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- bounce rate increase for Mobile pages<br><small>Source: Google (2018-11) · <a href="https://lighthousedata.io/data/mobile_bounce_rate_increase_1_to_3_seconds" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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