B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
61%
61% -- mobile unfriendly site abandonment rate for consumers (2025)
61% of consumers will leave a website if it is not mobile-friendly.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Content Marketing Institute
Primary
Tier C
https://flarecom.com.au/7-ways-your-website-is-costing-you-customers/ ↗
Source Article
As a small business owner, you understand the importance of creating a positive first impression. But did you know that your website can make or break that first impression before a potential customer even sets foot in your business? In today’s digital age, every business needs a website but for man…
Original Research
Content Marketing Institute
· Original study ↗
Methodology
Cited by Flarecom from Content Marketing Institute study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 61% mobile unfriendly site abandonment rate. Source: Content Marketing Institute (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-unfriendly-site-abandonment-cmi
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<blockquote cite="https://lighthousedata.io/data/mobile-unfriendly-site-abandonment-cmi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- mobile unfriendly site abandonment rate for consumers<br><small>Source: Content Marketing Institute (2025) · <a href="https://lighthousedata.io/data/mobile-unfriendly-site-abandonment-cmi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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