B
Evidence Grade B
Safe to Cite
Dated
69.7%
69.7% -- mobile traffic share for global digital traffic (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
69.7%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
90
Methodology
45
Freshness
94
Sources (129)
Contentsquare
Primary
Tier A
https://contentsquare.com/guides/mobile-analytics/ ↗
Source Article
Digital Advertising Statistics: 45+ Key Data Points for 2026
Digital Advertising Statistics: 45+ Key Data Points for 2026
Digital advertising statistics cover global ad spend, channel breakdowns across search, social, video, and display, platform market share, programmatic buying trends, mobile advertising growth, performance benchmarks, and fraud costs. This…
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Original Research
Contentsquare
· Original study ↗
Methodology
According to the 2025 Contentsquare Digital Experience Benchmark Report.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
global digital traffic: 69.7% mobile traffic share. Source: Contentsquare (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-traffic-share-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-traffic-share-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69.7%</strong> -- mobile traffic share for global digital traffic<br><small>Source: Contentsquare (2023) · <a href="https://lighthousedata.io/data/mobile-traffic-share-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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