B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
79%
79% -- share of ad attacks on mobile for mobile devices (2025)
Mobile devices absorbed 79% of ad attacks in 2025.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
79%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
GeoEdge
Primary
Tier B
https://motorik.io/blog/the-2026-ad-security-report-new-threats-and-proactive-defenses ↗
Source Article
The 2026 Ad Security Report: New Threats & Proactive Defenses - Blog
Advertisers lose between 15 and 25 cents on every programmatic dollar they spend. Most of that loss comes from fraud moving faster than the tools built to stop it, but the financial hit is only half the story. Ad fraud and ad security are no longer separate challenges; they've converged into a singl…
Original Research
GeoEdge
· Original study ↗
Methodology
GeoEdge Q2 2025 Ad Quality Report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
mobile devices: 79% share of ad attacks on mobile. Source: GeoEdge (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-share-of-ad-attacks-2025
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<blockquote cite="https://lighthousedata.io/data/mobile-share-of-ad-attacks-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79%</strong> -- share of ad attacks on mobile for mobile devices<br><small>Source: GeoEdge (2025) · <a href="https://lighthousedata.io/data/mobile-share-of-ad-attacks-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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