B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

70%

70% -- mobile traffic share for E-commerce store visitors (2025)

Name: Mobile Traffic Share Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-06

2025 · Statista

70% of store visitors shop on mobile phones (and thus do not see the desktop banner version).

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Attribution: Statista View source

Lighthouse Research Team

Last verified: 2026-09-06 · How we verify data →

Source verified Evidence graded

Value

70%

Unit

Percentage

Data Vintage

2025

Entity

E-commerce store visitors

Geography

Global

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Statista Primary Tier C

https://bannersallover.com/pt/blog/mobile-banner-design-optimization-guide/ ↗

Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl

Source Article

Design de Banners Mobile: Por Que 70% do Seu Tráfego Merece Melhor | Banners All Over Blog

Design de Banners Mobile: Por Que 70% do Seu Tráfego Merece Melhor Seu banner desktop está perfeito. Design limpo, copy convincente, chamada para ação forte. Mas aqui está o problema: 70% dos visitantes da sua loja não verão essa versão (Statista 2025). Eles estão comprando em seus telefones, onde e…

Original Research

Statista · Original study ↗

Methodology

Blog cites Statista 2025; figure refers to share of store visitors shopping on mobile devices rather than desktop.

Methodology documented

Segmentation

IndustryRetail RegionGlobal RoleAll marketers Channelmulti-channel

Cite this stat

Plain Text

E-commerce store visitors: 70% mobile traffic share. Source: Statista (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-share-ecommerce-store-traffic-70

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<blockquote cite="https://lighthousedata.io/data/mobile-share-ecommerce-store-traffic-70" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- mobile traffic share for E-commerce store visitors<br><small>Source: Statista (2025) · <a href="https://lighthousedata.io/data/mobile-share-ecommerce-store-traffic-70" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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