C
Evidence Grade C
Use with Hedging
Dated
248
248 — mobile session duration sec for iOS_ecommerce_in_app_message (2023)
Source:
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Curated by Aaron Agius
· Founder, Louder Online
Last verified:
·
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Source verified
Evidence graded
Value
248
Unit
Data Vintage
2023
Entity
Study Type
Unknown
Geography
CA
Trend
Decreasing
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.
Source
AppsFlyer/Adjust Mobile Reports
Primary
Tier B
https://www.appsflyer.com/resources/reports/ ↗
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 | 718 | |
| 2021 | 131 | -81.8% |
| 2021 | 90 | -31.3% |
| 2021 | 351 | +291.5% |
| 2021 | 766 | +118.0% |
| 2021 | 474 | -38.1% |
| 2021 | 431 | -9.1% |
| 2022 | 546 | +26.9% |
| 2022 | 205 | -62.5% |
| 2022 | 654 | +219.3% |
| 2022 | 409 | -37.4% |
| 2022 | 117 | -71.4% |
| 2022 | 571 | +387.7% |
| 2022 | 320 | -44.0% |
| 2023 (current) | 366 | +14.5% |
| 2023 (current) | 248 | -32.2% |
| 2023 (current) | 637 | +156.2% |
| 2023 (current) | 211 | -66.8% |
| 2023 (current) | 443 | +109.7% |
| 2023 (current) | 142 | -68.0% |
| 2023 (current) | 255 | +79.2% |
| 2024 | 770 | +202.4% |
| 2024 | 357 | -53.6% |
| 2024 | 414 | +15.9% |
| 2024 | 463 | +11.9% |
| 2024 | 497 | +7.4% |
| 2024 | 386 | -22.3% |
| 2024 | 169 | -56.1% |
Segmentation
RegionCA
ChanneliOS
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology...
Plain Text
iOS_ecommerce_in_app_message: 248 mobile session duration sec. Source: AppsFlyer/Adjust Mobile Reports (2023). Via Lighthouse Research Data — https://lighthousedata.io/data/mobile-session-duration-sec-ios-ecommerce-in-app-message-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-session-duration-sec-ios-ecommerce-in-app-message-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>248</strong> — mobile session duration sec for iOS_ecommerce_in_app_message<br><small>Source: AppsFlyer/Adjust Mobile Reports (2023) · <a href="https://lighthousedata.io/data/mobile-session-duration-sec-ios-ecommerce-in-app-message-2023" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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