B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$162,000,000
$162,000,000 -- mobile local sms ad revenue for U.S. mobile local commercial SMS advertising (2017)
U.S. mobile local commercial SMS advertising revenue is forecast to reach $162 million in 2017.
- Forecast/projected revenue
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$162,000,000
Unit
Currency Usd
Data Vintage
2017
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BIA/Kelsey
Primary
Tier A
https://bia.com/press-releases/u-s-mobile-local-ad-revenues-expected-to-reach-9-1-billion-in-2017/ ↗
Source Article
U.S. Mobile Local Ad Revenues Expected to Reach $9.1 Billion in 2017
Original Research
BIA/Kelsey
· Original study ↗
Methodology
BIA/Kelsey format breakdown of mobile local ad spending
Methodology documented
Segmentation
IndustryMedia
RegionUS
Channelmulti-channel
Cite this stat
Plain Text
U.S. mobile local commercial SMS advertising: $162,000,000 mobile local sms ad revenue. Source: BIA/Kelsey (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-local-sms-ad-2017
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-local-sms-ad-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$162,000,000</strong> -- mobile local sms ad revenue for U.S. mobile local commercial SMS advertising<br><small>Source: BIA/Kelsey (2017) · <a href="https://lighthousedata.io/data/mobile-local-sms-ad-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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