B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
50%
50% -- share of hotel reservations made via smartphones for independent hotels / hotel booking industry (2025)
Over 50% of hotel reservations are now made via smartphones.
- Secondary industry claim without primary research methodology cited
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
hospitalitynet.org
Primary
Tier C
https://bestofai.com/article/how-mobile-booking-gives-independent-hotels-a-competitive-edge ↗
Source Article
How Mobile Booking Gives Independent Hotels a Competitive Edge
1
Feature Story
How Mobile Booking Gives Independent Hotels a Competitive Edge
Mar 28, 2025 · hospitalitynet.orgTo compete with OTAs, hotels should implement strategies such as mobile-exclusive discounts, seamless checkout processes, and personalized alerts. The article outlines key actions for opti…
Original Research
hospitalitynet.org
· Original study ↗
Methodology
Secondary claim in hospitality industry article; underlying methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
independent hotels / hotel booking industry: 50% share of hotel reservations made via smartphones. Source: hospitalitynet.org (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-hotel-reservations-over-50-pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-hotel-reservations-over-50-pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- share of hotel reservations made via smartphones for independent hotels / hotel booking industry<br><small>Source: hospitalitynet.org (2025) · <a href="https://lighthousedata.io/data/mobile-hotel-reservations-over-50-pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.