B Evidence Grade B Graded under review Safe to Cite Dated

54%

54% -- share of emails read on mobile for Email readers (2017)

2017  · horizonpeakconsulting.com

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Attribution: horizonpeakconsulting.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
54%
Unit
Percentage
Data Vintage
2017
Entity
Email readers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
horizonpeakconsulting.com Primary Tier C
https://www.horizonpeakconsulting.com/common-content-marketing-problem-spots/ ↗
Confidence: 48/100 Vintage: 2017 Channel: Deep Crawl
Source Article
Common Content Marketing Problems, and How to Solve Them | Horizon Peak Blog
When clients come to me, they’re often trying to solve some specific problems. Something just isn’t working right. They’re not getting the results they’re after. They understand they’re behind the curve in some way. The good thing is that most of those problems are measurable. We can baseline where …
Original Research
horizonpeakconsulting.com · Original study ↗

Aggregate figure cited in blog without named original source

Methodology documented
Industrymarketing
Plain Text
Email readers: 54% share of emails read on mobile. Source: horizonpeakconsulting.com (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-email-reading-share
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<blockquote cite="https://lighthousedata.io/data/mobile-email-reading-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>54%</strong> -- share of emails read on mobile for Email readers<br><small>Source: horizonpeakconsulting.com (2017) · <a href="https://lighthousedata.io/data/mobile-email-reading-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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