B Evidence Grade B Graded under review Safe to Cite Current

10%

10% -- mobile email click rate difference for female clicks compared to male clicks on mobile emails (2026)

2026  · CMI

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Attribution: CMI View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2026
Entity
female clicks compared to male clicks on mobile emails
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
CMI Primary Tier B
https://www.adlift.com/blog/make-email-marketing-social-media-content-marketing-work-together/ ↗
Confidence: 50/100 Vintage: 2026 Channel: Cc Extraction
Source Article
Strategies to Align Email , Social Media and Content Marketing
How to make Email Marketing, Social Media and Content Marketing Work Together Being a small business owner you may be aware of certain types of internet marketing things but you may not be aware of how various internet marketing tactics performs best when done simultaneously. This article explains t…
Original Research
CMI · Original study ↗

Study referenced by CMI

Methodology documented
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Plain Text
female clicks compared to male clicks on mobile emails: 10% mobile email click rate difference. Source: CMI (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-email-click-rate-gender
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<blockquote cite="https://lighthousedata.io/data/mobile-email-click-rate-gender" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- mobile email click rate difference for female clicks compared to male clicks on mobile emails<br><small>Source: CMI (2026) · <a href="https://lighthousedata.io/data/mobile-email-click-rate-gender" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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