B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
29%
29% -- mobile ecommerce transaction share for retail ecommerce transactions in the United States (Q1 2015)
In the first quarter of 2015, mobile usage accounted for 29 percent of retail ecommerce transactions in the United States.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
29%
Unit
Percentage
Data Vintage
Q1 2015
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
83
Source
Criteo
Primary
Tier A
https://americanmarketer.com/2015/11/10/navigating-a-new-path-to-purchase/?email=1 ↗
Source Article
Navigating a new path to purchase
November 10, 2015
Whether it is to communicate, browse or shop, mobile is now ingrained in our way of life.
Mobile devices used before or during shopping trips influenced almost $2 trillion in 2014, per eMarketer. In the first quarter, mobile usage accounted for 29 percent of retail ecommerce transa…
Original Research
Criteo
· Original study ↗
Methodology
Criteo
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
retail ecommerce transactions in the United States: 29% mobile ecommerce transaction share. Source: Criteo (Q1 2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-ecommerce-transactions-q1-2015
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-ecommerce-transactions-q1-2015" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- mobile ecommerce transaction share for retail ecommerce transactions in the United States<br><small>Source: Criteo (Q1 2015) · <a href="https://lighthousedata.io/data/mobile-ecommerce-transactions-q1-2015" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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